EST. 2026
Our Story
Primline was founded with a simple goal: to make premium home decor, ethnic style, and everyday lifestyle essentials accessible without compromising on quality or design.
30+
Products
4,568+
Orders
286+
Cities
4.7
4.7★ Rated
Trusted by thousands
JOURNEY
Our Origin Story
How Primline Started In 2026, we noticed a gap in the market. Finding stylish, modern home items and lifestyle products often meant choosing between overpriced luxury brands or unreliable quality from unverified sellers. We wanted to create a space where thoughtful design, functional quality, and honest pricing meet under one roof. That is how Primline was born.
OUR PURPOSE
What Drives Us
Every product we launch starts with a simple question: Does this make everyday life better or more beautiful?
THE PEOPLE
Meet the Team
Malay Jordar
Founder & CEO
Arun Sharma
Head of Curation
Vikram Das
CTO
Sayani Ghosh
Brand Partner